Kairali Ayurvedic Group intensely believes that Corporate Social Responsibility
(CSR) is the managing tool that every company requires to achieve success in a sustainable
society while gratifying its business purpose. A appropriately implemented CSR theory
can bring along a huge range of competitive advantages, like greater access to capital
and markets, augmented sales and profits, operational cost savings, enhanced productivity
and quality, effectual human resource base, better brand image and reputation, improved
customer loyalty, superior decision making and risk management processes.